Starting any business means commitments in time you can not expect to recover over the long run. So good cost analysis is difficult initially. Even so, put a dollar value on your time, perhaps as low as $5.00 per hour, to help you make good decisions about how you will use your time. Even at $5.00 per hour, it will be clear that some things should be outsourced.

Building web pages with HTML when you could be generating leads may not be the best use of your time. Reading a book or two about how to work the Web can be very helpful, but sometimes it's more cost effective to buy the information needed.

Working harder is often the only option available. But when possible, work smarter, which often means hiring services such as a virtual assistant. In the end you'll have more fun and rake in greater profits sooner.